- Asset Creation and Management
- Funnel Management
- Paid Promotions
Dedicated demand generation programs, purely driven by business goals. Customized plans created for exact needs and market dynamics which activate focussed interventions across customer touchpoints. Engagements are kicked-off with a complete audit of goals, assets, sales processes and ecosystems. Following this, customer journeys are mapped and interventions plotted at each stage, designed to nurture prospects along the purchase path. These interventions include organic inbound activities designed around SEO, Content Marketing, Thought Leadership as well as targeted campaigns through PPC on search engines, social platforms, affiliates and market places.
All lead generation tactics are executed with efficiency and optimized ROI as the primary objective; streamlined through constant analysis, reporting, and refining